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Reading: Amazon CEO Andy Jassy Says Trump Tariff Prices Might Hit Shoppers As Sellers Go Them On, Working To Soften The Blow – Amazon.com (NASDAQ:AMZN)
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StockWaves > Trading > Amazon CEO Andy Jassy Says Trump Tariff Prices Might Hit Shoppers As Sellers Go Them On, Working To Soften The Blow – Amazon.com (NASDAQ:AMZN)
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Amazon CEO Andy Jassy Says Trump Tariff Prices Might Hit Shoppers As Sellers Go Them On, Working To Soften The Blow – Amazon.com (NASDAQ:AMZN)

StockWaves By StockWaves Last updated: April 11, 2025 4 Min Read
Amazon CEO Andy Jassy Says Trump Tariff Prices Might Hit Shoppers As Sellers Go Them On, Working To Soften The Blow – Amazon.com (NASDAQ:AMZN)
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Amazon.com, Inc. AMZN CEO Andy Jassy has warned that President Donald Trump’s new tariffs on Chinese language imports may end in increased costs for shoppers, as most of the firm’s third-party sellers are unlikely to soak up the extra prices.

What Occurred: “I perceive why, I imply, relying on which nation you are in, you do not have 50% further margin you could play with,” Jassy mentioned in an interview with CNBC’s Andrew Ross Sorkin on Thursday. “I feel they will attempt to go the price on.”

Jassy acknowledged the problem, saying Amazon has made “strategic ahead stock buys” and is working to renegotiate buy order phrases to melt the blow.

See Additionally: Vietnam, A Hub For US Tech Giants Like Apple And Nvidia, Needs To Speak Commerce After Trump Pauses 46% Tariff

Regardless of this, some early client conduct signifies that consumers could also be getting ready for potential worth hikes. 

“In sure classes, we do see folks shopping for forward,” Jassy famous. “Nevertheless it’s exhausting to know if it is simply an anomaly within the information as a result of it is only a few days, or how lengthy it should final.”

Why It Issues: Trump’s government order final week imposed steep tariffs — as excessive as 125% — on Chinese language items whereas decreasing duties for different international locations. A big a part of Amazon’s enterprise depends on third-party sellers — about 60% of merchandise offered on Amazon come from them.

Subscribe to the Benzinga Tech Developments publication to get all the most recent tech developments delivered to your inbox.

Earlier this week, it was reported that Amazon has began canceling sure direct import orders for merchandise sourced from Chinese language distributors.

Amazon prospects aren’t the one ones who is likely to be affected. Analysts beforehand predicted that if Apple Inc. AAPL chooses to go these extra prices onto prospects, iPhone costs may soar by as a lot as 30% to 40%.

Wendong Zhang of Cornell informed The New York Occasions that tariffs may significantly influence the U.S. economic system, noting that China supplies most of America’s smartphones, laptops, recreation consoles, and toys.

Costs of low-cost objects like quick style can also rise, as low cost retailers like Shein and Temu closely rely upon Chinese language distributors.

Worth Motion: Amazon’s inventory is down 17.71% year-to-date. The corporate’s inventory dropped 5.17% on Thursday, reaching $181.22, in line with information from Benzinga Professional.

Amazon holds a formidable development rating of 94.18%, in line with Benzinga Edge Inventory Rankings. Click on right here to see the way it compares with different firms.

Try extra of Benzinga’s Shopper Tech protection by following this hyperlink.

Picture through Shutterstock

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Disclaimer: This content material was partially produced with the assistance of Benzinga Neuro and was reviewed and printed by Benzinga editors.

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