Synopsis: As gasoline prices and provide disruptions shake India’s tile {industry}, Kajaria Ceramics seems higher positioned than smaller Morbi-based gamers. With 19.19% EBITDA margins, managed worth hikes, diversified gasoline sourcing, and full-capacity operations, the corporate might flip an industry-wide price shock right into a aggressive benefit whereas sustaining progress throughout tiles, bathware, and adhesives.
India’s ceramic tile {industry} is going through one among its largest price disruptions lately after gasoline shortages and better fuel costs hit producers in Morbi, the nation’s largest tile hub. Whereas many smaller gamers are grappling with rising prices, shutdowns, and dealing capital stress, Kajaria Ceramics has delivered 11% quantity progress, ₹1,373 crore in quarterly income, and 19.19% EBITDA margins in This autumn FY26. Can India’s tile chief use this disruption to widen its aggressive edge?

With a market cap of Rs 16,950 crore, the shares of Kajaria Ceramics Ltd are buying and selling at Rs 1,064 and are buying and selling at a PE of 32.7 in comparison with their {industry}’s PE of 35.2. The shares have given a return of greater than 20% within the final 5 years.
A Quarter That Modified the Narrative
The primary 9 months of FY26 noticed Kajaria Ceramics engaged primarily with its inside restructure. The corporate’s administration devoted their first 9 months to engaged on gross sales unification, channel inventory rectification, manpower synchronisation, and logistics enchancment.

Therefore, throughout these 9 months, there was restricted progress for the corporate. Nonetheless, in the direction of the tip of the fiscal 12 months, outcomes started reflecting the laborious work that had been put into the corporate over the earlier 9 months. Kajaria Ceramics reported quantity progress of 11% in This autumn.
This was as a result of demand had gained momentum since January, with demand volumes in January and February rising 8% to 9%, regardless of the {industry} shock in Morbi. Consolidated revenues elevated by 12% on a YoY foundation to ₹1,373 crore, indicating that volumes in addition to realisations have been starting to enhance.

The Margin Story That Caught Buyers’ Consideration
Probably the most important optimistic facet of the quarter was its profitability. The corporate achieved an EBITDA margin of 19.19% throughout This autumn FY26 towards 10.01% within the corresponding quarter of the earlier 12 months. The revenue earlier than tax stood at ₹228 crore, which was considerably greater than ₹85 crore registered within the earlier 12 months.
Moreover, the revenue after tax jumped to ₹136 crore, which was a marked enhance from ₹43 crore. In response to administration, the rationale for such a large surge in efficiency was the optimisation of prices, improved realisation, manufacturing effectivity, gross sales productiveness, and improved provide chain execution. Notably, regardless of rising gasoline prices in the whole {industry}, the administration was assured that the corporate would proceed attaining margins between 18% and 19%.
What Precisely Triggered the Gas Shock?
This disruption occurred following the restrictions positioned by the federal government on the availability of propane to industries in March. As per the administration, propane would have been provided primarily for home LPG and fertilisers, leaving ceramic producers in Morbi with no possibility however to change to pure fuel.


The monetary results have been fairly alarming. As per the administration, gasoline prices for Morbi factories elevated from roughly ₹47-48 to ₹84.50, making it practically twice as expensive inside a span of a number of weeks. The problem worsened as a result of advance commitments to the fuel suppliers have been required by clients. This proved to be an enormous downside for the smaller producers with little revenue margin. The administration at Kajaria referred to the Morbi disaster as one among “price, labour, and money stream”.
Why Smaller Morbi Gamers Are Below Stress
Morbi’s enterprise mannequin has been characterised by low costs and excessive volumes. The administration mentioned that whereas a typical 4×2 tile was once bought at Rs 20 per sq. foot, it should be bought at Rs 27-28 per sq. foot owing to the rise in gasoline costs, thus representing a worth hike of about 35%-40%, solely as a result of rise in gasoline costs.
This can be a dramatic change for an {industry} identified for aggressive discounting. When the earnings name happened, administration had estimated that of round 500-600 crops in Morbi, solely 70-90 crops have been operating, they usually count on solely about 150-160 crops to be sustained. On prime of all this, the economics of export have been adversely affected as freight fees had elevated to $4,000 towards the sooner $300 with a purpose to ship tiles to the UAE.
Kajaria’s Pricing Energy Seems to be Very Totally different
In distinction, for Kajaria, the present gasoline disaster is totally different from these skilled by Morbi gamers within the sense that Kajaria was getting into the shock with the pricing baton. The administration revealed that their agency has already adjusted costs by 12% to 13% within the northern a part of India, whereas within the western areas, the place Morbi performs a task, costs have been adjusted by 16% to 17%.
In response to the administration, the adjustment “has kind of coated the fuel enhance with some margin”. It is very important notice that the distinction right here is critical as a result of whereas smaller companies want about 35% to 40% will increase simply to stay alive, Kajaria can deal with worth inflation at decrease charges resulting from its excessive realisation base.
Gas Diversification Offers Kajaria an Edge
The price construction of Kajaria additionally appears comparatively stronger. The typical price of fuel throughout This autumn was ₹55.54 per SCM within the north, ₹49.60 within the south, and ₹46.57 within the west. These have elevated to ₹62.5 per SCM in North, ₹81 per SCM in South, and ₹79 per SCM in West throughout April.
However Kajaria enjoys a really essential issue that many smaller gamers don’t get pleasure from: diversified gasoline sources. In response to administration, Kajaria makes use of biofuel at its North amenities for 30% of its vitality necessities, which comes at a value equal to ₹20 per SCM. Since biofuel is used within the spray dryers, Kajaria partially protects itself towards fluctuations in pure fuel costs. It doesn’t imply that there will probably be no impact of inflation.
Capability, Stock and Provide Chain Are Working in Kajaria’s Favor
Nonetheless, whereas Morbi-based crops have been present process shutdowns, Kajaria’s inside operations continued to stay strong. In response to administration, manufacturing was down 7% for This autumn, as their Morbi-based crops have been shut down in March.
Nonetheless, all crops have now began their operations once more from 16 April and are at present working at full capability. Inventories have been decreased by round 1.5 million sq. metres in March, though administration did level out that Kajaria nonetheless has ample shares and productions to fulfill market wants.
Within the earlier monetary 12 months, Kajaria bought 118 million sq. meters of merchandise, produced round 86–87 million sq. meters, and outsourced roughly 32 million sq. meters. For the fiscal 12 months 27, administration expects outsourcing to extend to 40 million sq. metres or above, and administration is assured of with the ability to supply them from no matter distributors restart operations first.
Past Margins, the Broader Enterprise Is Additionally Strengthening
This story of margins isn’t an remoted one. Kajaria’s tile operations have registered progress of 11% to ₹1,212 crore in This autumn. Bathware witnessed progress of 6% to ₹117 crore, and adhesives witnessed double-digit progress from ₹21 crore to ₹44 crore.
The corporate has improved its working capital place from 65 days to 51 days, owing to a discount in inventories and strictness within the assortment of receivables. Along with all these, administration talked about that new expertise has been employed for HR, advertising and marketing, digital, procurement, and Kerovit companies.
Then again, administration has talked about that firms like Kajaria, Somany, and Johnson, having a number of crops, stand to profit from disruption in Morbi until FY ’27.
Conclusion
Gas shock is creating one of many largest structural disruptions within the Indian tile {industry} lately. Morbi-based small-scale firms face challenges similar to gasoline inflation of practically 80%, worth escalation of 35%-40%, uncertainty concerning the restart of operations, disruption in exports, and dealing capital points.
As compared, Kajaria comes into this section having EBITDA margins of 19.19%, working at full capability, diversified gasoline provides, improved working capital, higher pricing energy, and diversification to different progress areas apart from tiles.
Whereas the administration hasn’t instantly claimed a rise in market share, it retains emphasising that the “firms working with factories in a number of areas may have an enormous benefit” and that “their volumes will go up” in FY27. If the present {industry} construction continues, then sustaining a margin degree of 18%-19% is not going to solely maintain profitability however will even give Kajaria a much bigger aggressive edge over different unorganised opponents in India’s tile sector.
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