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FTSE 250 terrestrial and digital media large ITV (LSE: ITV) is down 15% from its 25 July one-year traded excessive of 88p. This might imply it’s a discount now. Or it could be that the agency is basically price lower than it was earlier than.
To seek out out which it’s, I took a deep dive into the enterprise and ran the important thing numbers.
Enterprise fundamentals
Earnings progress is what powers any agency’s inventory value and dividends over time. In ITV’s case, analysts forecast its earnings will develop by a mean of 8.6% a 12 months to end-2027.
A threat to that is the cut-throat competitors within the sector from home and worldwide operators alike.
Nevertheless, its current outcomes have regarded stable to good to me. Full-year 2024 numbers confirmed adjusted earnings earlier than curiosity, taxes, depreciation, and amortisation rose 11% 12 months on 12 months to £542m. Adjusted earnings per share jumped 23% to 9.6p.
In the meantime, internet debt dropped 22% to £431m, and statutory working revenue soared 34% to £318m.
Share valuation
A share’s value and its worth are usually not the identical factor, in fact. The previous is regardless of the market can pay at any given time. The latter displays the true price of the underlying enterprise fundamentals.
Over time, a inventory’s value will converge with its true worth, in my expertise. This includes a number of years as a senior funding financial institution dealer, and a long time as a personal investor.
I’ve additionally discovered that the optimum option to confirm any share’s true worth is the discounted money stream mannequin. This pinpoints the worth at which any inventory ought to commerce, primarily based on money stream forecasts for the underlying enterprise.
For ITV, it reveals the shares are 70% undervalued at their present 75p value. This implies their honest worth is £2.50.
Comparisons of key inventory measures with its opponents present additional secondary confirmations of this undervaluation.
For instance, on the important thing price-to-sales ratio, ITV’s 0.8 is backside of its peer group, which averages 1.1. This includes RTL Group at 0.9, MFE-Mediaforeurope (1), Métropole Télévision (1.2), and Atresmedia Corporación de Medios de Comunicación (1.4).
Passive earnings flows
Final 12 months, ITV paid a complete dividend of 5p, giving a yield of 6.7%. That is almost double the FTSE 250’s present common of three.5%.
Analysts forecast the dividend yield will stay the identical till the top of 2027 at minimal.
So buyers contemplating a £5,000 holding in ITV would make £19,012 in dividends after 10 years. This contains reinvesting the dividends again into the inventory over the interval – generally known as dividend compounding.
On the identical foundation over 30 years, this might rise to £128,434. At that time, the worth of your entire holding can be £148,434 (together with the preliminary £20,000 funding). And that might pay a yearly dividend earnings of £9,945 by that stage.
My funding view
After turning 50 some time again, I diminished the general threat profile of my portfolio. It’s because I’m much less keen to attend for shares – or markets – to recuperate from any shocks.
In my opinion, a sub-£1 value for a inventory provides additional value volatility to the danger matrix. That stated, given ITV’s sturdy earnings progress prospects, I feel it properly definitely worth the consideration of different buyers whose portfolios it would properly swimsuit.

