Ikonz, a new-age digital startup supported by Bollywood famous person Amitabh Bachchan, is aiming to earn 50 million {dollars} in income over the following three years. The Hyderabad-based firm, at present valued at round Rs 800–900 crore, can be planning to lift 20–25 million {dollars} by means of Sequence A funding to assist it develop sooner.
Began 4 years in the past, Ikonz creates unique digital rights for celebrities, permitting them to construct AI-powered “digital twins.” These lifelike digital variations of stars can be utilized in advertisements, occasions, and fan interactions — with out the superstar really being there in individual.
AI twins, world offers, and 24/7 celeb engagement
“We are going to develop exponentially from right here,” stated founder and CEO Abinav Varma Kalidindi, brimming with confidence. “Amitabh Bachchan isn’t just an investor, however a strategic accomplice. We’re additionally finalizing a take care of a worldwide expertise company that manages over 60 per cent of celebrities throughout leisure and sports activities.”
Ikonz has already begun mapping superstar personas with proprietary know-how to create interactive avatars. These AI-powered digital twins come outfitted with language localization and pre-scripted guardrails — making certain manufacturers can use them freely whereas safeguarding the superstar’s picture.
Kalidindi emphasised that even after the Sequence A funding and new partnerships, he’ll retain the biggest controlling stake within the firm.
Cricket icons and holographic realities
The corporate showcased its cutting-edge innovation on Thursday by unveiling the AI avatar of cricket legend Sourav Ganguly in Kolkata. This launch follows the sooner debut of Amitabh Bachchan’s digital twin for IDFC First Financial institution.
It’s Ikonz’s one-of-a-kind holographic prolonged actuality (HXR) platform that offers energy to such avatars, merging movement seize with synthetic intelligence and real-time interactions. With such capabilities, the digital avatars can seem in several areas, communicate native languages, and work together with audiences 24×7.
Potential functions for these AI avatars are huge: interactive fan meetups, model endorsements, podcasts, metaverse activations, sports activities teaching, even academic modules. “With our rising pool of superstar IPs and a cutting-edge tech stack, we’re in a main place to guide within the digital affect financial system,” stated Kalidindi.
Ikonz’s preliminary backers embody Village International: a capital agency boosted by minds of the stature of Invoice Gates, Jeff Bezos, and Mark Zuckerberg. With main fundraisings coming forward and a star avatar roster rising quickly, Ikonz is being fashioned as a worldwide participant within the AI-led digital future.
(With inputs from PTI)
