The fourth season of Shark Tank India is all set to start out on January 6, 2025, and one of many key judges on the panel is Vineeta Singh. Right now, Vineeta is a well known identify, not simply because the co-founder of Sugar Cosmetics but in addition as a choose on Shark Tank India. Her journey so far hasn’t been straightforward. Whereas her success and multi-crore enterprise are recognized to all, the struggles and exhausting work behind her achievements typically go unnoticed. Vineeta has constructed a enterprise price almost Rs 4000 crore, and her story is an inspiring instance of dedication, dedication, and sensible decision-making. Let’s take a better have a look at her journey and the way she reached this exceptional turning level.
From Gujarat to Mumbai: The inspiring journey of Vineeta Sing
Vineeta Singh was born in Anand, Gujarat, however she spent most of her childhood along with her grandmother in Bhavnagar. Throughout this time, her father, a physician, obtained the chance to work at AIIMS in Delhi, so the whole household moved there. Delhi turned Vineeta’s new residence. She is the one daughter of her dad and mom, and in the beginning, she confronted some challenges in making buddies. Nevertheless, like several baby, she finally discovered her circle of buddies. Vineeta shares that when she began her firm in Mumbai, three of her co-founders have been from town, which led her to determine to maneuver to Mumbai.
Early entrepreneur’s journey: At simply 10, Vineeta Singh began her first enterprise
Whereas most youngsters on the age of 10 have been taking part in with dolls, Vineeta Singh was already studying the fundamentals of enterprise. At that younger age, she and a buddy began a small journal. They might go door-to-door promoting it for simply 3 rupees, however individuals typically mentioned the journal was too costly. This was Vineeta’s first expertise with cash, and it made her understand how vital and precious it’s, a lesson she hadn’t absolutely understood earlier than.
From IIT-IIM to entrepreneurship: Vineeta Singh Left Rs 1 crore bundle for her ardour
Vineeta Singh was all the time vibrant in her research. She accomplished her training at IIT Madras and IIM Ahmedabad. Whereas at IIT, she most popular sports activities that had a low likelihood of failure and set her targets primarily based on what appeared best to reach. Throughout her IIM placement, she utilized for funding banking as a result of it appeared like the best path to success. All through her research, she learn many books and dreamt of beginning her personal firm. So, when she acquired a Rs 1 crore bundle at IIM, she turned it down at simply 23 years outdated to comply with her ardour for entrepreneurship and construct her personal enterprise.
At 23, Vineeta Singh began her first enterprise and confronted large failure
Once we have a look at the journal as her first enterprise, Vineeta began her second enterprise at simply 23 years outdated. Her concept was to create a lingerie model for ladies and develop it via e-commerce. To construct a big enterprise, she wanted some huge cash, so she went to 10-12 buyers to hunt funding. Nevertheless, she confronted rejection in every single place as a result of she had no expertise within the enterprise. After this, she determined to start out a enterprise that didn’t require exterior funding and could possibly be constructed utilizing a bootstrap method.
Ran a service firm for five years with simply Rs 10,000 wage: Vineeta Singh’s battle story
After her first enterprise failed, Vineeta Singh began a service firm, the place she supplied background verification companies to shoppers. Regardless of as soon as turning down a Rs 1 crore bundle, she took a wage of simply Rs 10,000 throughout this time. Along with her dedication, she ran the corporate for 5 years and grew its income to round Rs 4-5 crore. Nevertheless, she finally realised that this mannequin wouldn’t assist her construct a large-scale enterprise. With this understanding, she determined to close down the corporate and transfer on to one thing greater.
Began ‘Sugar’ along with her husband: Vineeta Singh’s journey to constructing a number one model
In 2012, Vineeta Singh, alongside along with her husband Kaushik Mukherjee, began Sugar Cosmetics. Throughout her analysis, she seen that the majority manufacturers have been creating costly merchandise concentrating on rich prospects. Vineeta determined to create merchandise that have been inexpensive and appealed to younger individuals. She targeted on understanding girls’s make-up wants and realised that make-up made girls really feel highly effective and assured. By providing high-quality merchandise at budget-friendly costs, Sugar shortly gained reputation. Phrase unfold organically, and with out spending a lot on advertising and marketing, Vineeta’s firm grew quickly, changing into a trusted identify within the cosmetics business.
Vineeta’s father stored her away from the kitchen, and he or she nonetheless can’t make excellent spherical rotis
Vineeta Singh’s father all the time discouraged her from working within the kitchen when she was a baby. He believed that his daughter ought to have huge ambitions in life. Coming from a poor household himself, he had labored exhausting and reached AIIMS due to his good training. He wished Vineeta to give attention to her research and purpose for one thing huge, identical to he did.
When for the primary time Vineeta Singh heard the phrase ‘Entrepreneur’
When Vineeta Singh was 17 and heading to IIT, one in every of her professors requested her about her purpose in life. She replied that she wished to be wealthy. Her professor advised, “Then grow to be an entrepreneur.” It was the primary time Vineeta had heard the phrase “entrepreneur,” however as we speak, she has grow to be one herself.
Vineeta met her co-founders throughout her time at IIM Ahmedabad. It was additionally there that she met her husband, Kaushik Mukherjee, who was her junior. Their shared pursuits and frequent conversations introduced them nearer, which led them to start out their journey collectively.
From 1RK with Rs 5000 Lease to Rs 4000 crore empire: Vineeta Singh’s journey is unimaginable
Right now, Vineeta Singh owns an house in Powai, Mumbai, one of many metropolis’s most costly areas. However her journey wasn’t straightforward. In her early days, she lived in a small rented home in Powai. It was a tiny 1RK (one room and kitchen) house with a month-to-month hire of Rs 5000.
