New Delhi, August 18, 2025: The Web and Cell Affiliation of India (IAMAI) has welcomed the announcement by the Ministry of Data and Broadcasting (MIB) to kind a devoted job drive to deal with the rising problem of on-line piracy.
IAMAI’s Digital Leisure Committee (DEC), in an announcement, has known as it a well timed and vital step for safeguarding India’s artistic economic system.
The Cinematograph Modification Act 2023 launched strict penalties for digital piracy and gave authorities the facility to behave in opposition to unlawful recordings and transmissions. The Rob Report, launched in 2024 collectively by EY and the IAMAI additional highlighted the urgency of motion.
In response to the report, India’s leisure business, together with OTT platforms and theatres, loses Rs. 224 billion yearly to on-line piracy, with 51 % of media customers watching pirated content material.
The report known as for stronger enforcement, honest pricing, and progressive distribution fashions to make authorized content material extra accessible. The formation of a devoted job drive is a welcome step that brings these authorized provisions and business insights collectively.
Mr. Kiran Mani, CEO of JioStar and the Chair of IAMAI’s Digital Leisure Committee, mentioned, “IAMAI’s participation on this job drive would be sure that business experience is instantly channelled into decisive measures that safeguard our artistic economic system and gasoline long run development.
By bringing collectively the collective expertise of the leisure ecosystem, we may also help form options that defend India’s artistic economic system and drive its long-term development.
This can assist in creating an ecosystem the place authentic content material thrives and creators have the boldness to deliver extra tales to audiences in every single place.”
Emphasising the significance of united efforts, Mr. Deepit Purkayastha, Co-founder and CEO of Inshorts and Co-Chair of the Digital Leisure Committee, mentioned, “Piracy continues to be one of many largest hurdles for our business.
This job drive is an opportunity for us to work hand in hand with the federal government and the broader ecosystem to search out options that actually work. Collectively, we will set the stage for a stronger and extra trusted leisure business.”
With the duty drive taking form, robust legal guidelines in place, and a united business voice pushing for motion, India’s media and leisure sector has an actual alternative to guard artistic work, strengthen credibility, and develop its international attain.
Disclaimer:- This story has not been edited by SugerMint workers and offered by the company. SugerMint is not going to be accountable in any means for the content material of this story.
| Are you an
Entrepreneur or Startup? Do you might have a Success Story to Share? SugerMint want to share your success story. We cowl entrepreneur Tales, Startup Information, Ladies entrepreneur tales, and Startup tales |
Learn extra Press Releases at SugerMint. Comply with us on Twitter, Instagram, Fb, LinkedIn
