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StockWaves > Global Markets > Is there a ‘greatest’ time available in the market cycle to begin shopping for shares?
Global Markets

Is there a ‘greatest’ time available in the market cycle to begin shopping for shares?

StockWaves By StockWaves Last updated: November 9, 2025 4 Min Read
Is there a ‘greatest’ time available in the market cycle to begin shopping for shares?
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Contents
Market timing is unimaginableSitting on the sidelines can have a chance valueAn method for all seasons

Picture supply: Getty Pictures

With a number of chatter about inventory market turbulence and the FTSE 100 repeatedly hitting new all-time highs this yr, now may seem to be an intimidating time to begin shopping for shares.

It could appear extra tempting to attend till the market bottoms out, then swoop in and scoop up nice shares at discount costs.

In precept, that appears like a terrific concept to me.

In follow although, I see a few attainable issues – and fairly massive ones at that.

Market timing is unimaginable

One is that no one – completely no one – will know for certain when the market has bottomed out.

A lot of individuals can have an opinion. With hindsight, a few of them could end up to have been well-founded.

However it merely will not be attainable to name a market backside precisely with absolute confidence.

Generally, a inventory market appears prefer it can not fall any additional – after which it does precisely that!

Sitting on the sidelines can have a chance value

Ready for what seem to be the proper time to begin shopping for shares additionally dangers lacking out on some nice, profitable intervals of rising costs.

Somebody may determine to attend till the market will get again to a sure level earlier than beginning to purchase shares, solely to then sit on their fingers for years and even a long time.

An method for all seasons

That explains why, in my opinion, there isn’t any such factor as a great or dangerous time to begin shopping for shares. Though there could also be a ‘greatest’ time, it’s not knowable on the time.

Moderately, whether or not a given time is nice or dangerous is determined by precisely which shares somebody will purchase.

For instance, over the long run, Bunzl (LSE: BNZL) has carried out strongly. Its latest efficiency has been much less thrilling, although. Over 5 years, the FTSE 100 agency’s share value has fallen 14%.

The dividend yield of three.4% gives some compensation and is barely increased than the FTSE 100 common. However provided that the index has moved up 64% over the previous 5 years, Bunzl’s share value efficiency appears woeful.

It now sells for 15 occasions earnings. That doesn’t look costly to me for an organization with Bunzl’s confirmed enterprise mannequin and economies of scale.

Then once more, the value has not fallen with out cause. Inflation has eaten into revenue margins and threatens to take action in future. Tariffs pose an analogous danger.

Nevertheless, demand for catering peripherals like baggage and cutlery is more likely to keep robust, it doesn’t matter what occurs within the wider economic system. That must imply that Bunzl can maintain its gross sales volumes at a robust degree.

It has a playbook of progress by way of buying smaller corporations in a fragmented trade, serving to it construct economies of scale. I believe that would doubtlessly assist it maintain doing properly.

I plan to hold onto my Bunzl shares, within the hope of long-term value appreciation.

On the present value, I believe it’s a share buyers ought to think about.

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