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Reading: Philip Morris (PM) delivers sturdy efficiency in 4Q24 helped by smoke-free power
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StockWaves > Global Markets > Philip Morris (PM) delivers sturdy efficiency in 4Q24 helped by smoke-free power
Global Markets

Philip Morris (PM) delivers sturdy efficiency in 4Q24 helped by smoke-free power

StockWaves By StockWaves Last updated: February 7, 2025 3 Min Read
Philip Morris (PM) delivers sturdy efficiency in 4Q24 helped by smoke-free power
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Contents
Higher-than-expected outcomesSmoke-free momentumRegular combustiblesOutlook

Shares of Philip Morris Worldwide Inc. (NYSE: PM) jumped 10% on Thursday after the corporate delivered better-than-expected earnings outcomes for the fourth quarter of 2024 and offered an encouraging outlook for fiscal yr 2025. The sturdy quarterly efficiency was pushed by continued momentum within the smoke-free enterprise in addition to power in combustibles.

Higher-than-expected outcomes

In This fall 2024, Philip Morris’ web revenues elevated 7.3% year-over-year to $9.7 billion, beating estimates of $9.4 billion. Natural income progress was additionally 7.3%. Adjusted earnings per share grew 14% to $1.55, surpassing the consensus goal of $1.50.  

Smoke-free momentum

Philip Morris’ smoke-free enterprise continued to see strong progress in This fall, with income up 9.2% and gross revenue up 15.1%. This enterprise made up 40% of whole revenues and round 42% of gross revenue within the fourth quarter. The corporate’s smoke-free merchandise are actually accessible in 95 markets with an estimated 38.6 million grownup customers.

The power in smoke-free was pushed by IQOS and ZYN. Heated tobacco models (HTU) adjusted in-market gross sales (IMS) quantity was up 13% in This fall. In Japan, IQOS HTU adjusted market share elevated to 30.6%, and in Europe, it elevated to 10.6% throughout the quarter. IQOS benefited from double-digit progress in markets like Spain, Bulgaria, and Germany.

PM’s oral smoke-free merchandise noticed cargo quantity enhance by 22% within the fourth quarter, pushed by the expansion of ZYN nicotine pouches within the US. ZYN’s cargo quantity grew 42% to 165 million cans, and its class share grew to 65.9% in This fall. The corporate launched nicotine pouches in six new markets throughout the quarter to succeed in a complete of 37 markets worldwide.

PM can also be seeing an rising contribution to progress in e-vapor from VEEV, which is displaying encouraging quantity momentum in closed pods in addition to a strengthening market place.

Regular combustibles

The combustibles division noticed revenues develop by 6% in This fall, pushed primarily by high-single-digit pricing and quantity progress in markets like Turkey, India and Brazil, the place smoke-free merchandise aren’t allowed. Cigarette cargo quantity rose 1.1% within the quarter. The corporate’s model portfolio and Marlboro each achieved market share good points.

Outlook

For fiscal yr 2025, PM expects natural income progress of 6-8%. GAAP EPS is anticipated to be $6.55-6.68 for the yr. Adjusted EPS is anticipated to be $7.04-7.17, representing a YoY progress of seven.2-9.1%. The corporate anticipates whole cigarette and smoke-free product cargo quantity progress of as much as 2% for the yr, pushed by smoke-free merchandise quantity progress of 12-14%.

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