Apeejay College, Saket alumnus Shivam Dhir displays on his college days, reveals what it takes to guide technique at TikTok UK, and shares timeless recommendation for Gen-Z content material creators.
By Arijit Roy: Shivam Dhir, an Apeejay College, Saket alumnus from the 2015 batch, at present leads strategic operations at TikTok in the UK. As a commerce pupil with a passion for English and music, Shivam recollects his college years as formative and private.
With a peaceful confidence, he now steers high-impact selections for one of many world’s greatest tech platforms. On this interview, he opens up about his roots, duties, and the knowledge he has gained on constructing a significant and sustainable profession.
You spent 12 years at Apeejay College, Saket. What was your college journey like?
It was fairly fulfilling, truthfully. The college had a relaxed environment, and with a small batch dimension—simply round 100 college students—there was this robust sense of closeness. All of us knew one another effectively, and that made for a supportive peer atmosphere.
Even the bond with lecturers was private, particularly in Class 12 when it actually counted. Some lecturers went out of their method to assist, and I’m very grateful for that.
Which topics have been you drawn to probably the most?
English and Enterprise Research have been my favourites. I used to be a Commerce with Maths pupil, and whereas numbers have been at all times part of the plan given my household background, I really loved the artistic house that English provided.
What was life past the classroom like for you?
I did Taekwondo throughout my early years and even reached the state stage. I additionally had a deep curiosity in music—I performed the keyboard repeatedly throughout college occasions.
Did the college form your character or profession targets in any method?
Completely. Academically, sure—but in addition by way of values and mushy expertise. Varied lecturers actually helped form my thought course of. Their encouragement and mentorship nonetheless stick with me.
What impressed you to pursue Commerce, and finally, a worldwide profession?
It was a pure selection—I come from a enterprise household, so the world of finance and numbers at all times intrigued me. However I additionally wished to construct one thing by myself phrases, like my father did. That drive led me to discover alternatives past India, and right now, I’m based mostly within the UK, main technique at TikTok.
May you inform us extra about your function at TikTok?
Definitely. As a technique lead, I work on defining operational methods, collaborating with cross-functional groups to determine the perfect paths for enterprise progress.
Lately, I led growth efforts for TikTok Store throughout 4 European markets. It’s a task that blends analytics, coding, and big-picture pondering—so it retains me on my toes!
What recommendation would you give to younger college students and aspiring content material creators?
Social media can appear extremely thrilling, nevertheless it’s not a long-term profession until backed by a powerful basis. Many influencers peak early and fade out inside 5 years.
If you need longevity, you must put money into lecturers and real-life studying. And most significantly—speak to folks, hear, and study. Conversations typically train you greater than textbooks.
Supply: www.apeejay.information
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