Mufti Launches Flagship Retailer at Phoenix Palladium, Ushering in a Daring New Chapter for the Iconic Model

Mumbai, twenty fifth September 2025 – Mufti, certainly one of India’s most acknowledged and trusted homegrown style manufacturers, has opened its new flagship retailer at Phoenix Palladium Mall in Decrease Parel, Mumbai. The launch wasn’t nearly a retailer, it was the start of Mufti’s reimagined model journey, signaling its greatest transformation but. 

The night noticed a blinding begin as acclaimed actor Vijay Varma joined the celebration, drawing in style insiders, loyal clients, and main media voices.

Company have been among the many first to discover Mufti’s utterly refreshed id by curated showcases of its newest collections, whereas Varma shared his private affinity with the model that has outlined Indian menswear for over twenty years.

 This flagship is designed as an immersive model expertise relatively than only a retail area. With heat lighting, pure finishes, and a clear fashionable aesthetic, each nook displays Mufti’s new philosophy of sophistication, confidence, and modern relevance.

The collections themselves mirror this shift with premium materials and versatile silhouettes that transfer effortlessly from work to journey to leisure. It’s style designed for the numerous moods of the fashionable man.

Talking on the launch, Kamal Khushlani, Founder and Managing Director of Mufti, stated, “For me, Mufti has all the time been about extra than simply garments. It’s about how males specific themselves, how they really feel once they placed on one thing that’s actually theirs.

With this flagship at Phoenix Palladium, we’re not simply opening a retailer, we’re unveiling the way forward for Mufti. That is the place our renewed imaginative and prescient comes alive.” 

The brand new id builds on Mufti’s sturdy momentum. The model continues to file constant development in each income and profitability, with almost 39% of consumers returning as repeat patrons, a testomony to its emotional join with shoppers.

Over the previous 12 months, its digital presence has greater than doubled, additional increasing its attain past bodily shops.

The Phoenix Palladium flagship marks the primary of a number of such experiences that Mufti plans to roll out throughout India, reaffirming its place as a model that has developed with its viewers whereas staying true to its roots. 

With this launch, Mufti isn’t simply refreshing its look; it’s setting the tone for the following period of Indian menswear: one which fuses self-expression with sophistication and carries the legacy of a really homegrown icon into the longer term.  

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