Stellantis overhauls Jeep Grand Wagoneer lineup beneath turnaround plan

DETROIT – Jeep is overhauling its top-end Grand Wagoneer lineup for the 2026 mannequin yr beneath a yearslong turnaround plan for the quintessential American SUV model.

The adjustments embody updating exterior styling, introducing a brand new forthcoming extended-range powertrain and making a simplified, cheaper mannequin lineup all beneath the “Grand Wagoneer” title. Jeep can even kill off the standalone “Wagoneer” nameplate.

“This marks a big portfolio second in refining our flagship SUV to achieve a broader viewers,” Jeep CEO Bob Broderdorf stated throughout a media occasion.

Since launching in 2021, the Wagoneer and Grand Wagoneer haven’t lived as much as expectations. Preliminary manufacturing of the autos was riddled with issues and the twin nameplates for the same-looking autos confused shoppers.

The preliminary pricing for these autos additionally might high $111,000 — which had been unexplored territory for the model identified for rugged SUVs — they usually featured a number of tiered trim ranges that difficult ordering.

“We confused our consumers. We confused our sellers,” Broderdorf stated. “I am right here to inform you we acquired the message. We’re fixing it.”

The 2026 Grand Wagoneer will begin beneath $65,000, together with obligatory vacation spot costs. That’s just like the place the Wagoneer presently begins in pricing, however Jeep stated it contains further options and is extra in keeping with opponents’ pricing.

“I am right here to win,” Broderdorf stated. “I need to come out very, very quick and see what we will do to actually acquire some share and proceed to develop the model … that was the mission for me.”

Jeep stated it expects to the Grand Wagoneer to be the primary SUV with a plug-in know-how often called a range-extended, or EREV. It might function as a zero-emissions EV till its battery dies and an electrical onboard generator — powered by a 27-gallon, 3.6-liter V6 engine — kicks on to energy the car.

Jeep is among the most important of Stellantis‘ 14 manufacturers — if not crucial in North America. The revamped Grand Wagoneer is the second of 4 main product bulletins that started this summer season with the reveal of its new Jeep Cherokee SUV.

The turnaround plan additionally has included transforming pricing of Jeep SUVs, which inflated in recent times above market norms, and re-engaging with its alienated supplier community amid an absence of recent merchandise and declining gross sales.

Stellantis’ Ram Vans model was anticipated to be the primary to launch an EREV mannequin, nonetheless after a number of delays and the model conducting its personal turnaround plan, the Jeep mannequin is anticipated to be the primary EREV accessible starting subsequent yr.