Banita Hamirwasia, Famend Artist & Founding father of Vaikuntham

An interview with Banita Hamirwasia, famend artist & founding father of Vaikuntham, an Genuine Indian Tanjore Artwork

On this interview, we sit down with Banita Hamirwasia, a famend artist and the visionary founding father of Vaikuntham, a studio devoted to preserving and selling Genuine Indian Tanjore Artwork.

Along with her deep-rooted ardour for Indian heritage and craftsmanship, Banita shares her inventive journey, the importance of Tanjore portray, and the way Vaikuntham is bridging custom with modern expression.

Banita, might you share with us the story behind Vaikuntham? What impressed you to begin a model centered on genuine Tanjore artwork?

Banita Hamirwasia: My journey into Tanjore artwork started unexpectedly whereas engaged on a glass portray. I got here throughout a panoramic Tanjore portray that left me totally fascinated.

The intricacy, divinity, and richness of the artwork kind drew me in, and I knew I needed to discover it additional. Discovering somebody to show me the genuine course of was difficult, however I finally found an area artisan.

Sitting on the ground of his modest room, I spent months studying the intricate methods, overcoming challenges, and mastering every step of this stunning craft. Vaikuntham was born out of this ardour to protect the authenticity of Tanjore artwork and share its timeless magnificence with the world.

Tanjore portray is famend for its intricate detailing and use of gold leaf. What efforts does Vaikuntham make to make sure the authenticity and conventional strategies are maintained whereas catering to fashionable tastes?

Banita Hamirwasia: At Vaikuntham, each Tanjore portray is crafted with utmost dedication to conventional methods. We use the purest 24-carat gold, making certain the richness and authenticity of every piece.

The embossing of gold is a very difficult course of, however it provides a novel texture and depth to the art work. Whereas sustaining the standard depictions of gods and goddesses, I additionally work on mixing these with fashionable preferences by experimenting with summary designs and customizations.

This cautious stability ensures the art work resonates with each traditionalists and fashionable artwork fans.

Are you able to inform us in regards to the artists you’re employed with? How do you guarantee the talents and methods of Tanjore artwork are handed right down to the following era?

Banita Hamirwasia: I presently work solo, immersing myself in solitude and gentle music whereas creating each bit. The method is deeply private to me. Nevertheless, I’m enthusiastic about passing on these abilities.

By way of workshops and exhibitions, I intention to encourage younger artists to understand Tanjore artwork and undertake its intricate strategies. By sharing information about genuine supplies and methods, I hope to make sure this stunning custom thrives within the arms of the following era.

What are the most important challenges you face in selling and promoting conventional artwork like Tanjore in at this time’s market, particularly with competitors from fashionable and digital artwork types?

Banita Hamirwasia: One of many greatest challenges is the burden and price of Tanjore work, because the supplies used, like 24-carat gold and semi-precious stones, are costly.

Moreover, with the rise of contemporary and digital artwork, conventional types like Tanjore should compete in a various market. Whereas some prospects respect pure conventional artwork, others desire a fusion of conventional and fashionable types.

Placing this stability and educating prospects in regards to the worth of genuine Tanjore artwork stay ongoing efforts

What sort of supplies and methods are important to creating genuine Tanjore artwork? How do these contribute to the piece’s texture, vibrancy, and general visible attraction?

Banita Hamirwasia: Genuine Tanjore artwork depends on supplies like 24-carat gold, semi-precious stones, pure colours, and glass, every contributing to its distinctive attraction. The gold’s vibrant sheen provides richness, whereas the stones and complicated detailing improve the art work’s royal look.

The deep colours and glasswork create a way of depth and luxurious, making every bit a visible masterpiece. The meticulous strategy of embossing, layering, and portray ensures the ultimate product is timeless and stylish.

What recommendation would you give to younger artists or entrepreneurs who want to protect and promote conventional artwork types within the fashionable world?

Banita Hamirwasia: My recommendation is to observe your ardour fearlessly whereas staying true to the essence of the artwork kind. Be taught and grasp the standard methods, but in addition be open to innovation and discovering your distinctive model.

Advertising your work is equally essential to succeed in the correct viewers. Embrace fashionable instruments like social media to showcase your creations whereas persevering with to teach individuals in regards to the significance and great thing about conventional artwork.

What’s subsequent for Vaikuntham? Are there any thrilling initiatives or collaborations within the pipeline that you could share with us?

Banita Hamirwasia: I’m continually engaged on new Tanjore work and exploring concepts for exhibitions to succeed in a wider viewers.

One in every of my latest works, Ayodhya’s Ramji, obtained super appreciation, particularly throughout Diwali. Transferring ahead, I intention to collaborate with like-minded artists and organizations to advertise Tanjore artwork globally whereas persevering with to innovate inside this conventional craft.

Banita Hamirwasia’s insights make clear the richness of Tanjore Artwork and its evolving place in fashionable creativity.

By way of Vaikuntham, she continues to encourage a brand new era of artists whereas holding this sacred custom alive for years to return.

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