Social media has revolutionized the restaurant trade, shaping how diners uncover, interact with, and revisit their favourite eateries.
Trade leaders like Aashi Gupta (Co-Founder, The Salt Cafe), Naman Mehar (Co-Founder, The Drunken Botanist), and Rahul Arora (Proprietor, The Massive Tree Cafe) spotlight {that a} robust digital presence is now important for attracting new clients, constructing loyalty, and standing out in a extremely aggressive market
Aashi Gupta – Co Founder The Salt Cafe
Salt At this time, social media is rather more than only a solution to market—it’s on the coronary heart of a restaurant’s id. Platforms like Instagram and Fb assist us do greater than present meals; they allow us to share our story, join with folks, and provide a style of the expertise earlier than anybody even visits.
By means of eye-catching posts, influencer tie-ups, buyer suggestions, and occasion updates, we keep near our viewers. It retains us on folks’s minds, brings in new company, and builds loyalty via common engagement.
At The Salt Cafe, we’ve seen how the best content material can enhance visibility, drive extra visits, and create actual emotional bonds with our diners. In an area the place many manufacturers are competing for consideration, social media helps us stand out. It doesn’t simply assist what we do—it shapes how folks see us.
Naman Mehar – Co founder – The Drunken Boanist
social media is how we join, create, and keep forward. It’s greater than nice meals and cocktails—it’s about how they’re seen, shared, and remembered. From trending reels to quirky drinks, each put up builds buzz and boosts bookings.
However staying related takes effort—maintaining with meals & bev traits, curating visible moments, and crafting experiences that company wish to seize.
It’s not nearly attain, it’s about actual connections. Social helps us interact, develop a loyal neighborhood, and maintain the model alive—on-line and on the desk. @~Naman Would request you to please examine and approve the content material.
Rahul Arora – The Massive Tree Cafe Proprietor
Social media is the heartbeat of right this moment’s restaurant trade. It’s the area the place manufacturers inform their tales, ignite curiosity, and switch moments into viral sensations.
For us, it’s been our secret sauce. We’ve all the time thrived within the digital highlight — each outlet we’ve launched has gone viral inside 10-12 days, together with our newest, Fairytales. Platforms like Instagram, Fb, and reels allow us to showcase our distinctive vibe, culinary artistry, and visitor experiences in actual time.
They assist us join straight with our viewers, turning followers into loyal patrons and buzz into footfall. In a world pushed by visuals and instantaneous engagement, social media isn’t simply advertising and marketing; it’s our bridge to staying related, progressive, and firmly forward of the curve.
Nishant Kumar – Founding father of Tahia Rooftop Restaurant & Bar
Social media is a key a part of how a restaurant like Tahia connects with folks. It helps us attain new company, construct belief, and create pleasure round our meals and area.
Platforms like Instagram and Zomato allow us to visually share Tahia’s vibe—whether or not it’s our dishes, décor, or total expertise. Options like tales, reels, and posts from completely satisfied clients assist us develop our viewers naturally.
Opinions, tags, and check-ins work like on-line word-of-mouth and might affect the place folks select to eat.
By teaming up with influencers and creating content material round festivals or trending subjects, we keep recent and related. For us, social media is all about forming actual connections, constructing a loyal neighborhood, and turning on-line buzz into visits and bookings.
As emphasised by Aashi Gupta, Naman Mehar, and Rahul Arora, social media is not non-compulsory however an important ingredient for restaurant success.
Its skill to affect buyer selections, foster engagement, and drive repeat visits makes it indispensable for contemporary restaurateurs aiming to thrive in right this moment’s digital-first eating panorama.
| Are you an
Entrepreneur or Startup? Do you will have a Success Story to Share? SugerMint want to share your success story. We cowl entrepreneur Tales, Startup Information, Girls entrepreneur tales, and Startup tales |
Learn enterprise articles associated to Gross sales, Advertising, Promoting, Finance, Entrepreneurship, Administration, Schooling, and Trade at SugerMint. Observe us on Twitter, Instagram, Fb, LinkedIn
